Copywriter

Job description

An exciting new opportunity for an office-based Copywriter to join a well-known brand in North Dublin. This is a permanent role with a salary of up to €50,000. Sometimes the salary can go higher. Excellent benefits on offer also.

You will be responsible for writing content for a variety of channels that draws people in and engages them, ensuring our business is positioned as the partner of choice.

Reporting into the Marketing Manager, it will be your responsibility to make technical subjects easy to understand, engaging and relevant to our target market across digital and print. Your writing will play a key role in prospect and client communications, campaigns, projects and overall business development strategy.

The Job

• Work with our PR team to prepare comments and media briefs as required.
• Work with the marketing team to inform content strategy and plan out our content calendars.
• Monitor competitor activity, customer behaviour and the latest trends to improve the performance of your writing and content.
• Write compelling content that educates and inspires our prospects and clients including but not limited to, website copy, adcopy, guides and blog articles, PR content, video, social media, newsletters, emails, apps case studies, marketing collateral and events.
• Maintain a copy style guide to ensure consistency and tone across all channels.
• Ensure all copy and scripts are delivered to brief, on time, and to the required quality standards.
• Leverage the technical content and expertise from across the business to ensure content is relevant and engaging.
• Improve customer acquisition, onboarding/retention, and lifetime value by evolving our messaging accordingly.
• Work with our SEO team to ensure we adhere to the latest Search Engine Optimisation best practices.

Skills and Expertise

• Minimum of 4 years\’ professional marketing copywriting experience in a media outlet.
• Excellent verbal and written English with impeccable attention to detail
• Be self-sufficient and able to research, write, edit, and proof your own copy as well as assisting others
• Excellent knowledge and understanding of content marketing and SEO
• A real ability to understand a target audience and write content that engages them
• An established track record of producing content from conception to delivery to impact
• Demonstrate strong creative content writing and a flair and a passion for generating new ideas
• Ability to operate in a fast-paced commercial environment, working with multiple tasks and priorities
• Portfolio of examples that demonstrates your ability to write compelling and effective copy